About Insomnia Cookies
Insomnia Cookies serves New Brunswick from 176 Easton Ave, 0.4 mi northwest of the New Brunswick city center.
It is one of 16 bakeries and sweet shops we list in New Brunswick — about one per 3,593 people living in the city. If you want to compare, Easton Grill Express Bagel sits less than 0.1 mi from here.
Insomnia Cookies opens as early as Midnight and stays open until Midnight on its longest day, for about 102 hours across 7 days a week. Both weekend days are on the schedule.
The brand runs 365 locations we track across the country.
Insomnia Cookies was founded in 2003 by Seth Berkowitz, who started baking and delivering cookies from his dorm room at the University of Pennsylvania in Philadelphia. The chain now has hundreds of shops, many near college campuses, and is known for warm cookies delivered late into the night, often until 3 a.m.
